A Strategy Manager is a professional who identifies, analyzes, and resolves important strategic issues in a company. They implement core components of the strategy and coordinate key programs. In this blog post we describe the primary responsibilities and the most in-demand hard and soft skills for Strategy Managers.

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Main Responsibilities of Strategy Manager

The following list describes the typical responsibilities of a Strategy Manager:

Access

Access performance KPI tracking and analysis.

Adapt

Adapt globally created persona and decision journeys based on local market dynamics.

Administer

Administer the plans and make updates to Salesforce's compensation systems.

Advise

Advise, consult and socialize with key stakeholders involved in prioritized initiatives.

Align

• Align new marketing materials consistent with Global guidance.

• Align program plans (quality, risk, communication, budgets, etc.) and outcomes to drive execution.

• Align with the company's positioning strategy to tell an evolving story across our web properties.

Analyze

• Analyze industry trends, competitive threats, expansion opportunities and internal performance.

• Analyze performance of trade promos and provide recommendations to improve ROI.

• Analyze problems and situations, and their impacts.

• Analyze the health of the business by interpreting key performance metrics.

Assess

Assess product and solution features of competitive differentiation.

Assist in / Assist with

• Assist account managers with new or complex accounts with a view to building local capability.

• Assist in selling in pricing action.

• Assist with interactive training materials for external and internal users.

• Assist with prioritization and backlog grooming as part of quarterly planning as required.

Attend

Attend CAO Council meetings and alignment with other business units.

Build

• Build and champion SnapStream brand voice across the organization to ensure consistency and quality.

• Build and develop the team significantly over the next 18 months.

• Build and implement a comprehensive product roadmap.

• Build effective client relationships to help the team meet or exceed client needs.

• Build life-like skeletal rigs for a number of humanoids and intricate creatures.

• Build sales playbooks providing.

• Build strong partnerships with key strategic stakeholders, including project leads and vendors.

Capture

Capture and disseminate internal and external marketing technology standards.

Co-create

Co-create brand essence strategy with our design team.

Collaborate with

• Collaborate closely with leaders and partners to develop, articulate and align our strategic roadmap.

• Collaborate & Communicate - Works well within a team environment.

• Collaborate to design and implement the development of our long term support strategies.

• Collaborate transversally with GBU S&BD team and other global functions on different strategy topics.

Communicate

Communicate a compelling and inspired vision or sense of core purpose talks about possibilities.

Conduct

Conduct detailed analysis and develop business case to support supply point decisions.

Contribute to

• Contribute / Lead Strategic Logistics Initiatives with Service Providers.

• Contribute to a diverse and inclusive team culture.

• Contribute to the development of the annual planning exercise (Strat Check).

• Contribute to the development of the The Very Group Strategy.

Coordinate

• Coordinate across managers and teams to align activities with business priorities.

• Coordinate activities to develop, present and implement category management initiatives.

• Coordinate client interaction and engagement in projects.

• Coordinate pre-read materials and follow up action items for management discussions.

Create

• Create Analytics and Dashboards for senior leadership insight and engagement.

• Create and manage a cross-functional project plan.

• Create competitive, breakthrough strategies and plans.

• Create market maps for our industry to identify key trends that require PointClickCare attention.

• Create, monitor and report distribution targets.

• Create specific strategies for categories / segments.

• Create systems that seamlessly report on results.

Defend

Defend with key market strategies against competitive threats.

Define

Define and refine our Direct-to-customer strategy to deliver a seamless Customer experience.

Design

Design and implement projects to execute on strategic objectives.

Develop

• Develop and champion new ideas and questions the status quo.

• Develop and Implements total retail strategy for key Abbott Nutrition brands.

• Develop and maintain methodologies and standards for application delivery and platform support.

• Develop and maintain relationships with key stakeholders to support the sourcing process.

• Develop and own dashboards to monitor overall marketing channel performance.

• Develop and share lessons learned and post-mortem project review results to BCLT and CLT.

• Develop effective processes to improve overall efficiency and productivity across program streams.

• Develop go-to-market strategies for all category reviews with major retailers.

• Develop hypotheses and present concepts and insightful recommendations to senior leadership.

• Develop long term category activation plans, building a roadmap to achieve your vision.

• Develop, pilot, and communicate innovative plans and business cases to senior leaders across TELUS.

• Develop sales enablement content regarding pricing.

• Develop scenario based analysis and make recommendations to Senior Leadership team.

• Develop the VP quarterly presentation to the team.

• Develop training and development plan for direct reports and promote growth mindset.

Draw

Draw conclusions from HR interations and recording them concisely and succinctly.

Drive

• Drive continuous improvement initiatives to meet changing marketing and business priorities.

• Drive execution of best-in-class physical and digital shelf sets.

• Drive financial performance reviews with insights on trends and levers impacting performance.

• Drive integration of existing application roadmaps and influence enterprise roadmaps.

• Drive overall enablement of the Corporate Citizenship & Communications team.

Educate

• Educate and engage senior leaders in sourcing & procurement.

• Educate teams on new product offerings to upsell new products to customers.

Empower

Empower teams of smart creatives - Hire the best and get out of the way.

Engage

• Engage in benchmarking exercises and implement best practices across SRCAI.

• Engage senior stakeholders across the business to help steer the direction and resolve issues.

• Engage in straight talk and encourage others in the XFT to behave in this manner.

Enhance

Enhance operational efficiency and develop performance metrics and reports.

Ensure

• Ensure alignment between requirements and downstream deliverables.

• Ensure all technical considerations and risks are accounted for in product strategy.

• Ensure standard, consolidated processes across BU functions and regions (NA, EMEA, APAC).

• Ensure the customer lens is integrated into all new product launch plans.

• Ensure west coast sales team are fully briefed on the latest insights, and client market data.

Establish

• Establish executive-level reporting of core THCC performance metrics & outcomes.

• Establish strong relationships with key stakeholders across the business and at various levels.

Evaluate

Evaluate cross-functional performance to goals on an ongoing basis.

Evolve

Evolve the impact measurement and management strategy.

Facilitate

• Facilitate and participate China affiliate & BU strategy and business reviews as Strategy partner.

• Facilitate information flow, standard methodology sharing, resolve potential issues and conflicts.

• Facilitate the development of due diligence reports prepared by transaction team members.

Focus on

• Focus on customers and clients, business / financial acumen, JLL first.

• Focus on Customer Success - Builds and maintains relationships with customers.

Foster

Foster "raw materials first” and Near-Shore mind-set / way of working.

Generate

Generate new ideas and contribute to the continuous improvement of the overall business unit.

Guide

Guide and work with our ML modeling team to monitor and enhance the detection quality.

Handle

Handle both tactical and strategic work.

Help

• Help business leaders solve complex business challenges.

• Help drive decisions for the business by providing.

• Help guide new-to-world brand strategies through seamless storytelling.

Identify

• Identify additional strategic partnerships and affiliations to maximize distribution for the resort.

• Identify, analyze, and resolve important strategic issues.

• Identify and evaluate long-term strategic investments, opportunities, businesses and alliances.

• Identify and obtains buy-in for category strategies.

• Identify deficiencies and provide recommendations for solutions.

• Identify growth opportunities and develop strategies to capture large amounts of the remaining TAM.

• Identify operational and process improvements and quickly set-up lightweight processes to fill gaps.

• Identify opportunities to constantly improve the quality of thinking applied to our business.

• Identify risks and escalate as needed.

Implement

Implement core components of the strategy and co-ordinate key programs.

Influence

• Influence both sides for effective support and execution.

• Influence our ways of working and contribute to our diverse and inclusive culture.

Interact with

Interact with customers, couriers, drivers, and other employees in a professional manner.

Investigate

Investigate changes to underlying performance and uncover areas of opportunity and risk to the P&L.

Lead

• Lead and coordinate Unit's improvement activities and development programs.

• Lead corporate / BU strategic and transformation initiatives.

• Lead cross-functional team decision making on deployment of DME.

• Lead Discovery Category Team and participate in other Category Teams as needed.

• Lead or contribute to semi-annual strategy reviews and presentations.

• Lead product transition planning to minimize costs & residual, and maximize speed to floor.

• Lead semi-annual strategy reviews / presentations.

• Lead / support change management strategy for all major strategy projects.

• Lead team scorecard and reporting.

• Lead the development of annual budgeting, including sales targets and A&P spending.

• Lead the development of selling tools and promotions.

• Lead the discussion on current / future opportunities.

Leverage

Leverage external insights to inform and advise M&A strategy development.

Maintain

• Maintain competitive intelligence and industry ecosystem maps.

• Maintain contractual and business relationships with vendors.

Make

Make formal presentations with confidence to various stakeholders.

Manage

• Manage and coordinate the strategic projects of the accounted BU.

• Manage a team comprised of 4 direct reports.

• Manage brand web pages for existing e-commerce partners.

• Manage human resources initiatives tied to employee engagement and diversity.

• Manage implementation of strategic initiatives for the Innovation department.

• Manage key digital transformation projects which involve cross-disciplined internal teams.

• Manage multiple projects, deliverables and priorities.

• Manage processes and controls to ensure consistency and compliance across functions.

Measure

Measure and track impact of pricing.

Mediate

Mediate to resolve service related issues with internal and external stakeholders.

Mentor

Mentor and support the professional development of other program team members.

Monitor

• Monitor and analyze post-launch results vs.

• Monitor business to identify potential initiatives that can improve key KPI's.

• Monitor daily operations and address potential issues when they arise.

• Monitor projects and proactively identify issues that could impact project timeline.

Negotiate

Negotiate partnerships Agreements.

Optimize

• Optimize business model and product attributes to maximize both customer value and profitability.

• Optimize current measurements (media tools, reports / dashboards) with deeper analytics and data.

• Optimize Later's site navigation to ensure a high-quality experience for all web traffic.

Oversee

Oversee a team responsible for.

Own

Own and enhance data sources and data reporting to gain scale and address new requirements.

Participate in

• Participate in and lead assigned segments of Customer Joint Business Planning meetings.

• Participate in other business development activities as appropriate.

Perform

• Perform ad-hoc data analysis and modelling to support executive decision making.

• Perform internal division wide communications using multiple communication channels.

Prepare

• Prepare and organize client presentations.

• Prepare and review operational reports and schedules to ensure accuracy and efficiency.

• Prepare Forms SS-4, 8832, 8875, 8937, and W-8.

Present

Present growth plans with strong business cases to senior leaders for approval and investment.

Propose

Propose ways to enhance pricing processes to ensure adherence to guidelines.

Provide

• Provide financial modeling of expected results vs Budget / Forecast).

• Provide industry & competitive analysis to support the execution of marketing and pricing strategies.

• Provide insights on business implications of the research and analysis.

• Provide sourcing category expertise for relevant products and services.

• Provide strategic compensation recommendations to drive the right sales behavior.

• Provide Walmart buyer with category recommendations based on analytical insights.

Publish

Publish articles and communicate in scientific congresses.

Refine

Refine and enhance external-facing partner documentation and collateral.

Resolve

Resolve program level issues and controls.

Respond

Respond to team requests in a timely manner, meeting all team and project deadlines.

Schedule

Schedule program deep dive reviews and coach program teams in preparing for reviews.

Shape

Shape and influence the overall Digital Platform strategy and roadmap.

Solve

Solve complex and ambiguous problems to its component parts, and then propose actionable solutions.

Support

• Support and contribute the development in Systems and Innovation Roadmap in Logistics.

• Support and contribute to a collaborative, teamwork environment.

• Support BU divisions with Project management, support and oversight.

• Support communication of transformational information to the team through multiple channels.

• Support delivery of business units performance updates to Executive Leadership team.

• Support our engagement with community leaders and advance our rural connectivity strategy.

• Support Sales Territory design, Quota and compensation planning design.

• Support the development of the annual financial plan for Own Brands.

• Support the Supply Operations OPEX management process including leading cost efficiency initiatives.

• Support the team with identifying and winning upweights.

• Support various strategic development ad-hoc requests from the leadership team and key stakeholders.

Take

• Take ownership and delivery of results on special projects identified by the leadership team.

• Take risks, fail fast and learn from past failures.

Track

• Track and enter key terms in executed contracts into internal contract database.

• Track goals & initiatives, measure progress, metrics, key performance indicators, and ROI.

• Track promotional activity across markets to drive strategic decisions.

• Track record of building and developing cross-functional relationships.

Transform

Transform customer Joint Business Planning to world-class, multi-year planning.

Translate

• Translate brand marketing actions into customer actions.

• Translate strategic priorities into initiatives and executable programs.

Understand

• Understand and implement core SEO principles on-site.

• Understand channel cost / cost of customer acquisition.

• Understand which ones will drive the most measurable impact.

Use

• Use critical thinking to create & evolve strategies.

• Use rigorous logic and methods to solve difficult problems with effective solutions.

Utilize

Utilize a wide variety of data visualisation tools and methodologies to bring insights to life.

Work with

• Work across regions (International, HQ) to share best practices and influence company planning.

• Work closely with Ecommerce and CRM teams to develop a 360 multichannel consumer framework.

• Work hand in hand with leadership to ideate and evaluate Go-to-Market changes.

• Work with executive team to develop strategy and execution plan.

• Work with sales enablement to build clear and concise training and process for named deals.

• Work with senior leaders and their teams across the enterprise to develop a robust process.

• Work with the Customer teams to optimize trade investment for maximum ROI.

• Work with the extended team to develop both the new capability roadmap and business case.

Most In-demand Hard Skills

The following list describes the most required technical skills of a Strategy Manager:

1. Project Management

2. MS Excel

3. MS Powerpoint

4. Marketing

5. Business

6. Finance

7. Management Consulting

8. Business Administration

9. Sales

10. MS Word

11. Strategy

12. Operations

13. SQL

14. Telecommunications

15. Design

16. Strategic Planning

17. Accounting

18. Business Development

19. Communications

20. Digital Marketing

21. Product Management

22. Change Management

23. Economics

24. Nielsen

25. Supply Chain

26. Business Acumen

27. Business Analytics

28. Industry

29. Management

30. Corporate Strategy

Most In-demand Soft Skills

The following list describes the most required soft skills of a Strategy Manager:

1. Written and oral communication skills

2. Analytical ability

3. Interpersonal skills

4. Problem-solving attitude

5. Presentation

6. Organizational capacity

7. Leadership

8. Collaborative

9. Flexible

10. Self-starter

11. Attention to detail

12. Team player

13. Creative

14. Time-management

15. Critical thinker

16. Negotiation

17. Curious

18. Entrepreneurial mindset

19. Influencing

20. Adaptable to changes

21. Self-motivated

22. Detail-oriented

23. Organized

24. Priority management

25. Strategic thinker