Main Responsibilities and Required Skills for Client Relationship Manager

account executive discussing job with client

A Client Relationship Manager is responsible for building and maintaining trusted relationship with clients. They work with clients to understand their environment, issues, and priorities and develop new strategies to improve client satisfaction. In this blog post we describe the primary responsibilities and the most in-demand hard and soft skills for Client Relationship Managers.

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Main Responsibilities of Client Relationship Manager

The following list describes the typical responsibilities of a Client Relationship Manager:

Address

Address client concerns promptly and professionally.

Align

Align priorities and tasks with overall business goals.

Ask

Ask focused questions to assess the customers product or service requirements.

Assist with

  • Assist clients with new office setup and assist with technical aspects of the design.

  • Assist customers with the specification and acquisition of hardware and software.

Attend

Attend key industry events and network with industry professionals.

Build

  • Build, lead and mentor the team.

  • Build positive and productive relationships with clients (internal & external) for business growth.

  • Build strong relationships by leveraging interpersonal skills.

  • Build trusted relationships with client.

Champion

Champion a high performance environment and contributes to an inclusive work environment.

Collaborate with

  • Collaborate on strategic business initiatives as a Subject Matter Expert or Project Manager.

  • Collaborate with internal teams(s) to develop strategy to pursue and win work.

  • Collaborate with Retail team to support on the management of their local database.

Collect

  • Collect and evaluate required conditional documents.

  • Collect data, information and news on clients / prospects within respective territory.

Communicate with

  • Communicate with clients in a manner that's poised and professional.

  • Communicate with compliance, applicants and mentors to ensure the loan is disbursed.

Complete

  • Complete Account Plans for designated accounts.

  • Complete and maintain client profiles.

  • Complete profiles and summaries on prospects, as needed.

  • Complete special projects as requested.

Conduct

  • Conduct analysis of business requirements with respect to systems, process workflow and staffing.

  • Conduct application training for clients.

  • Conduct client and project reviews to ensure clients are satisfied with our services.

  • Conduct Plan Administrator training.

  • Conduct professional, efficient, and fun meetings.

Consider

Consider and incorporate future anticipated organizational needs into new and existing strategies.

Contribute to

Contribute to new business development efforts in other verticals.

Coordinate

  • Coordinate and attend meetings with investment team members and senior CRMs.

  • Coordinate and deliver quarterly Service and Product Reviews with the team.

  • Coordinate follow-up outreach for senior CRMs.

Create

  • Create and maintain Account Plans for addressing strategic goals & objectives.

  • Create culture of client-centric service.

  • Create innovative proposals, in collaboration with cross-disciplinary teams and partners.

Deliver

Deliver competitive intelligence of existing and emerging competitors.

Develop

  • Develop and build up a strong relationship with the clients serviced.

  • Develop effective and positive working relationships with internal stakeholders.

  • Develop insurance quotes, makes sales presentations, and closes sales.

  • Develop new strategies to improve client satisfaction.

  • Develop strategies and sales plans for existing clients and partners.

Direct

Direct selling of credit and non-credit commercial products to prospects and customers.

Document

Document process improvements, best practices, guidelines and new project workflows.

Drive

Drive customer advocacy, through references, case studies, and referrals.

Educate

Educate and support customers on best practices, and the use and benefit of products and services.

Encourage

Encourage adoption and use of best practices.

Ensure

  • Ensure adherence to global compliance requirements.

  • Ensure contractual deliverables are being met satisfactorily.

  • Ensure entrepreneur and mentor understand and complete online mentoring orientation session.

  • Ensure that client requests are handled timely and accurately.

  • Ensure the timely and successful delivery of our solutions, according to client needs and objectives.

  • Ensure vendor submission of Insurance Policies, safety documentations.

Establish

  • Establish action plans to enhance the partnerships with internal divisions.

  • Establish and maintain strong relationships with new clients.

  • Establish and retain clientele in order to grow your sales territory.

Established

Established criteria and professional standards, and work with architecture.

Evaluate

Evaluate an applicant's strengths and abilities connect them with specific corporate resources.

Execute

Execute end-to-end management of medium complexity projects.

Facilitate

Facilitate a feedback mechanism to ensure we are continually improving our internal processes.

Follow

Follow the quarterly training plan developed with your manager.

Gather

Gather, understand, and document partner system requirements.

Help

  • Help drive and assume responsibility for the implementation of client specific projects.

  • Help support new business goals, specifically supporting client account plans and Focus Strategies.

Identify

  • Identify and launche e-CRM local actions (acquisition, email blast, new services.).

  • Identify the VIP local prospects and creates a database for each market in the region.

  • Identify business development and cross-sell opportunities.

  • Identify key contacts in client offices to cultivate positive relationships.

  • Identify trends, flag opportunities to enhance clients experience, client success and our offerings.

Implement

  • Implement and execute a differentiated service model / experience for clients.

  • Implement a strategic sales plan to expand and maintain the book of business.

Lead

  • Lead internal and external consultative planning sessions with the client's key stakeholders.

  • Lead sales effort for incremental revenue opportunities and contract renewals.

Liaise

Liaise with local Compliance, Legal, and Product where required.

Maintain

  • Maintain a keen awareness of current capabilities that can be leveraged for future growth.

  • Maintain and develop key alliances with strategic internal partners to deliver winning RFP responses.

  • Maintain high levels of client engagement and satisfaction with a focus on dedication and loyalty.

Manage

  • Manage all aspects of the client's relationships.

  • Manage an assigned credit portfolio for authorizations between.

  • Manage and coordinate client and internal partner communication and status updates.

  • Manage and document vendor relationships on behalf of the client to ensure technology goals are met.

  • Manage and sign off on user set up requests for IFDS systems.

  • Manage and cultivate growth within an existing portfolio of institutional mid-market clients.

  • Manage internal relationships with other departments.

  • Manage the outsourced onboarding agency in getting the various CRMs setup for customers.

  • Manage the various Service Support organizations to ensure a high level of service.

Measure

Measure and track with accuracy and regularity.

Meet

  • Meet new business production goals.

  • Meet quarterly and annual referral goals for investments and trust business.

Monitor

Monitor and analyze competitive activities to assess any threat to important clients.

Negotiate

Negotiate scope changes with the client.

Operate

Operate as the lead point of contact for all matters specific to a targeted list of accounts.

Oversee

  • Oversee initiatives that align with your client portfolio.

  • Oversee the fire safety management program for the client.

Own

  • Own customer retention and influence growth of customer lifetime value.

  • Own the client servicing for a number of State Street's clients.

Participate in

Participate and engage in available learning opportunities.

Partnership

Partnership with new business development teams on strategic client growth and initiatives.

Perform

Perform in both a people management capacity and a technical leadership capacity.

Prepare

  • Prepare and communicate program acceptance and outstanding conditions necessary for disbursement.

  • Prepare invoices back to the client for various enhancements / projects.

  • Prepare marketing material and investment updates for existing and prospective investors.

  • Prepare premeeting reports and materials.

  • Prepare presentations / reports and lead Client meetings.

  • Prepare, sign and submit loan agreements, promissory note and other required legal documents.

  • Prepare the service review pack and chair the monthly meetings with the client.

Prioritize

Prioritize and focus delivery teams on business value and outcomes.

Produce

  • Produce and maintain the project logs on a regular basis.

  • Produce, track, measure and analyse with accuracy and regularity.

Promote

Promote high-quality finance and client service processes.

Prospect

  • Prospect for new clients and Perform 200+ outbound dials per day.

  • Prospect new or existing accounts.

Provide

  • Provide and manage day-to-day client support, and troubleshoot complex client issues.

  • Provide client support and effectively manage client communications.

  • Provide client support and handle client communications effectively.

  • Provide mentorship and leadership to team members.

  • Provide on-going service improvement recommendations.

  • Provide the client with solutions for new requirements / drive the delivery of such solutions.

Represent

Represent the enterprise to the client and the client to the enterprise.

Research

Research opportunities for client development and new markets.

Resolve

  • Resolve and manage operational issues / system queries that relate to the project.

  • Resolve daily questions and concerns, while referring more difficult items to higher levels.

  • Resolve problems and construct effective arguments.

Review

  • Review and approve all new client relationships.

  • Review and understand governing documents documents for the client's applicable operational flows.

  • Review applications to determine if Community Partner file is missing any required documentation.

Schedule

Schedule regular meetings, discussions and visit client offices to strengthen the relationships.

Send

Send performance reports and have performance evaluation discussions with partners.

Set-up

Set-up, communicate and follow-up CRM incentives if / when needed.

Share

Share success stories through case studies, blog posts, videos and internal communication.

Strategize

Strategize and develop plans to grow sales territory.

Summarize

  • Summarize pertinent information not found in the submission that will affect adjudication reviews.

  • Summarize pertinent information not found in the submission that will affect adjudication's reviews.

Support

  • Support Continuous Improvement initiatives.

  • Support Digital Sales to identify and capture scope requirements.

  • Support for continuous learning and development.

  • Support the Plan Sponsor with fulfilling Plan Governance guidelines.

Take

  • Take ownership and responsibility, strong professional pride and integrity.

  • Take the lead in the preparation of statements of work and presentations for existing customer base.

Track

Track of industry trends relevant to client.

Train

Train Client Experience Team on execution of project plans and open items logs when required.

Travel

Travel within the assigned territory is required.

Troubleshoot

Troubleshoot problems or issues through to completion on behalf of clients.

Understand

  • Understand the client environment, issues, and priorities.

  • Understand the customer organization and how our product and services can support them.

Utilize

Utilize creative problem solving and solid decision making abilities.

Welcome

Welcome and train new clients and new client points of contact.

Work

  • Work closely with the Support team to resolve your clients' issues.

  • Work in collaboration with the Event department who will be the one executing these actions.

  • Work in collaboration with the Prestige person.

  • Work together to meet individual and team-based performance objectives.

  • Work to grow the client relationship by identifying new business.

  • Work to maintain and grow the client relationship while ensuring ongoing customer service.

  • Work well with a team and doesn't shy away from sharing ideas.

  • Work with clients to define their problems and co-create solutions.

  • Work with our internal teams to ensure alignment and provide a cohesive experience.

  • Work with team to prepare necessary documentation and complete research for client meetings.

  • Work with the letterhead to understand client needs with a view to securing work pipeline.

  • Work with the product group to obtain competitive positioning for our solutions.

Most In-demand Hard Skills

The following list describes the most required technical skills of a Client Relationship Manager:

  1. MS Excel

  2. Finance

  3. MS Word

  4. Business

  5. Accounting

  6. Customer Service

  7. MS Powerpoint

  8. Trend Analysis

  9. Sales

  10. Client Presentations

  11. Computer Competence

  12. Investment Operations

  13. Microsoft Applications

  14. Project Management

  15. Retail

  16. Account Management

  17. Client Relationship Management

  18. CRM

  19. Risk Assessment

Most In-demand Soft Skills

The following list describes the most required soft skills of a Client Relationship Manager:

  1. Written and oral communication skills

  2. Interpersonal skills

  3. Analytical ability

  4. Organizational capacity

  5. Time-management

  6. Problem-solving attitude

  7. Leadership

  8. Problem management

  9. Self-motivated

  10. Attention to detail

  11. Multi-task

  12. Can-do attitude

  13. Passion for client service

  14. Proven leadership

  15. Work under pressure / deadlines driven environment

  16. Negotiation

  17. Collaborative

  18. Relationship management

  19. Detail-oriented

  20. Management

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